Real estate guest posting: what 14 property publications ask for

Real estate guest posting means writing an article for a property publication, a trade magazine, an association's blog or a portal's resource hub, which then publishes it under your name, often with a link in your author bio or in the article itself. The publications that take a real estate guest post say on their own pages what they want: the topics they cover, the length they ask for, the links they permit and the way to submit.

This page brings those pages together. It lists 14 property publications in the UK and the US that say they take contributed articles, with what each asks for. Then come what two property editors say they want, three searches that surface more sites and the advertising rules a property article has to follow in both countries. Last come a five-step submission process and what it costs to have a real estate guest post written and placed for you.

Real estate publications that accept guest posts, and what each asks for

These 14 real estate guest posting sites are trade publishers, trade bodies, a portal and one company blog, and each states on its own site that it takes contributed articles. The cells below are what each page said when we read it on 4 October 2026. Where a cell says not stated, the page does not say. The list runs from large trade publishers to a city association's members-only blog, and the asks differ just as widely: Property Week wants about 650 words of opinion, while Real Estate Issues, the journal of the Counselors of Real Estate, asks for features of about 1,500 to 4,000 words. Guidelines change, so check the page again before you pitch.

A few notes from the pages themselves. realtor.com says it does not pay guest contributors, and the UKAA Best Practice Guide says it is free to contribute. The DMAR blog is for members only and asks for current DMAR membership, and Urban Land describes its route as member contribution opportunities. Real Estate Issues asks authors to certify that the article was not produced with AI, and Property Week says it strongly favours contributions written by people. HousingWire points branded and sponsored content to a separate route, its HW Content Studio. The Landlord Association asks for UK-specific articles, and the realtor.com hub is for marketing topics aimed at agents. Clever's page was last updated on 22 October 2021, and realtor.com's page is dated 20 September 2019.

For sites outside property, in technology, health and business, see our list of free guest posting sites, which covers what each site asks for and charges.

What property editors say they want

Property editors want a point of view from someone who does the job, not an article about the author's company. Two named editors have said so on the record, each reported by a named third party, and the guidelines pages in the table say the same thing in their own words.

Dani Vanderboegh, editor and head of the contributor programme at Inman, in an interview published by the newsletter Real Estate Thought Leaders on 19 December 2025: "Nobody wants to read about your business. They want to learn from what you have to say." On the pitch itself, she said a perfect pitch is two to three paragraphs and starts with the hook and why it is relevant now. In the same interview she said the programme is looking for undiscovered insights.

Tim Clark, legal and professional editor at Property Week, in an interview published by Welch PR on 20 August 2025: "good opinion pieces show a bit of the person who wrote it and as such the human input is hard to replace." In the same interview he explained that Property Week had put contributor guidelines in place after receiving a comment piece that showed signs of being written or re-edited by AI.

The guidelines pages in the table ask for the same thing in their own words. HousingWire wants a clear point of view grounded in expertise that helps housing professionals make better decisions. Chicago Agent says the strongest submissions have a clear objective backed by real-world experience or data. Today's Conveyancer does not accept broad overviews or general summaries of current events, and wants opinion written in the first person from professional experience.

For your draft, that means writing about a market or a trade you work in, leading with the point you are making, and keeping your company out of the article. Your firm belongs in the bio.

How to find more real estate sites that accept guest posts

The table above holds publications with a named publisher and a stated readership. To find more sites, these are the three searches people type into Google Search:

• "real estate" "write for us"
• "real estate" "guest post guidelines"
• real estate "submit a guest post"

Sites word their contribution pages differently, which is why the three searches use three different wordings. The quote marks search for that exact phrase, and the operator goes directly against the word with no space. The plus sign some people type between the two phrases is not among the operators on the search engine's help page.

When we ran those three searches through a web search tool on 4 October 2026, each set of ten results was mostly small brokerages' and blogs' own write-for-us pages; across the three sets, three results were pages that sell posts and one was a list. Of the 14 publications in the table above, only Clever's page appeared in any of the three sets. None of the trade press appeared, and none of the associations did.

So the searches find more sites, and the table finds the ones with a named publisher and a stated readership.

Building a prospect list beyond these searches, including how to work from competitors' referring domains, is covered in our guide to how to find guest post opportunities, which also covers vetting a site before it goes on your list and reply rates on cold pitches.

The advertising rules a property article has to follow

Property and mortgage content is regulated advertising in both the UK and the US when it promotes a listing, an agent or a loan, and an editor will expect a contributor who works in the trade to know the rules. If your article promotes your firm, your listings or your rates, these are the rules to check it against. What follows is what the regulators and trade bodies say, not legal advice from us.

In the UK

National Trading Standards' guidance for property agents, version 1, July 2022, states: "If you advertise properties for sale or to let you must ensure that material information is included in the property particulars." Material information means the details an average consumer needs to make an informed decision about a property.

The Property Ombudsman's code of practice for residential estate agents, effective from 1 June 2019, says all advertisements must be legal, decent, honest and truthful in line with the Advertising Standards Authority's codes. Its section on canvassing for new business adds that such advertising material must be truthful and not misleading, and must explain who the message is from.

The Advertising Standards Authority's own advice on property sales and lettings says: "Over the years, we have investigated and upheld various complaints about the use of these types of claims when they cannot be substantiated." The claims it means are ones such as market leader or top selling agent.

For mortgages, the Financial Conduct Authority's page on financial promotions, last updated on 28 May 2024, sets the rule that every financial promotion must be clear, fair and not misleading, whatever the medium.

In the US

The Fair Housing Act bars making, printing or publishing any notice, statement or advertisement about the sale or rental of a home that indicates a preference, limitation or discrimination based on race, colour, religion, sex, disability, familial status or national origin.

The National Association of Realtors sets its own rules for its members. Article 12 of the 2026 Code of Ethics states: "REALTORS® shall be honest and truthful in their real estate communications and shall present a true picture in their advertising, marketing, and other representations." Its Standard of Practice 12-5 requires the name of the Realtor's firm to be disclosed in advertising, in any medium.

State rules add to that. Texas, as one example, requires each advertisement to carry the name of the licence holder or team placing it, in a readily noticeable location.

For a guest article, what this means is practical. A claim about your firm needs evidence behind it, a listing or a rate the article promotes is held to the same rules as an advert, and your firm's name goes in the bio.

How to submit a real estate guest post

Every publication in the table handles submission a little differently, but across the 14 pages the process comes down to five steps, and every step comes from what the pages themselves ask for.

1. Pick the publication whose readers are your customers or your peers, and read its guidelines page on the day you pitch, because guidelines change.
2. Pitch the way the page asks. Property Week and Today's Conveyancer want a short outline or pitch first, and Inman a letter of interest by email before it asks for a story. Clever wants an article idea and realtor.com headline ideas through a form, and Chicago Agent wants the finished article as a Word document.
3. Write to the stated length. Twelve of the 14 state a length or a minimum between 500 and 1,800 words, and the stated ranges are in the table above.
4. Make the article original and exclusive. realtor.com, HousingWire and BiggerPockets each say the article must not have been published elsewhere, and Chicago Agent and Clever ask for a source for every statistic.
5. Send what the page lists with the article, usually a short bio and a headshot, and allow for the stated reply time: about two weeks at Chicago Agent, 5 to 10 working days at The Landlord Association, and a week for a pitch at Clever, which does not reply to topics it turns down.

Timing matters before the article as well: Property Week asks for a short outline at least four weeks ahead of the publication date, so pitch early.

Having a real estate guest post written and placed for you

Writing and pitching your own article is one route. Ordering a placement is the other, and it is the one we sell.

A Rhino Rank Guest Posts order is a new article of 750 words or more, written in-house by our UK team and placed on an independently owned website, with one contextual link to the page you choose. You choose the target URL, the anchor text and the Domain Authority tier at checkout, and you do not write the article or set its headings. Prices start at $75 for a DA10+ site and rise through the tiers to $400 for DA60+, and the tiers are set out in our guide to guest post pricing.

Real estate is one of the niches we place in, alongside others such as technology, finance and legal, and our page for property brands is real estate link building.

Before a placement goes out, we check the HTTP status code your target URL returns, so the link is not pointed at a dead page or a redirect chain. We vet the site on indexed pages, organic traffic and its trend, Domain Authority, Domain Rating and referring domains, weighed together, and we turn away sites whose numbers look strong but whose traffic does not hold up. After publication, we check that the page is live, the link is in the body copy, the anchor and target URL match the order and the page is indexable. Only then is the URL reported to the dashboard, where it can be exported as an unbranded file. Each delivered link carries 12-month replacement cover. The full standard is on our quality assurance page.

One point plainly: our placements are on independently owned sites in your niche, not on the 14 publications in the table above. For a byline on one of those 14, the pitch route in the sections above is the way in; with a Guest Posts order, the article, the placement and the checks are ours.

Frequently asked questions

Which real estate blogs accept guest posts?

Fourteen property publications said on their own pages, when we read them on 4 October 2026, that they take contributed articles, among them Inman, HousingWire, BiggerPockets, realtor.com PRO, Chicago Agent, The Landlord Association, Property Week and Today's Conveyancer. Two of the 14, the DMAR blog and Urban Land, take contributions from their members. The table above shows what each one asks for.

How do I submit a guest post to a real estate site?

Follow the site's own guidelines page. Some publications want a pitch first, such as Property Week and Today's Conveyancer. Inman wants a letter of interest before it asks for a story, and Chicago Agent wants the finished article. Send a bio and a headshot with the article, and allow for the stated reply time before you follow up: about two weeks at Chicago Agent and 5 to 10 working days at The Landlord Association.

How long should a real estate guest post be?

Twelve of the 14 publications in the table state a length or a minimum between 500 and 1,800 words. Inman asks for about 500 to 800 words, HousingWire for 600 to 900 and realtor.com PRO for 800 to 1,500. Property Week asks for about 650 words for an opinion piece, and Real Estate Issues asks for about 1,500 to 4,000 words for a feature.

Can I include a link in a real estate guest post?

It depends on the publication. Clever states up to three relevant links to your site. BiggerPockets states relevant links in the article but none to your own site, with up to 2 links in your byline. The Landlord Association states one relevant link in the author bio. Inman states bio links to a website of your choice, with links in the article assessed for relevance. Five of the 14 do not state a rule, and Property Week and Today's Conveyancer each state their own policy on links to contributor websites.

How much does a real estate guest post cost?

Pitching a publication yourself costs your time, and none of the 14 pages states a charge for an editorial contribution. Having one written and placed through our Guest Posts service costs from $75 at DA10+ to $400 at DA60+, with the price set by the Domain Authority tier of the placement site, covering the article, the placement and the checks described above.